Methodology
At Avant Garde Solutions, we employ both quantitative and qualitative research methods to ensure comprehensive, reliable and actionable insights to our valued clients. Our approach is tailored for each of the research studies; combining domain experts, tech savvy on-ground field researchers to capture both measurable trends and deeper consumer perspectives. We adopt following qualitative and quantitative research methods:
CAPI (Computer-Assisted Personal Interviewing)
Conduct large-scale, face-to-face surveys using digital data collection tools Ensure high data accuracy through real-time entry and validation Nationwide field studies across urban and rural areas
CATI (Computer-Assisted Telephone Interviewing)
Manage structured telephonic surveys through centralized systems Reach respondents across wider geographic areas efficiently Maintain quality through continuous supervision and monitoring
CAWI (Computer-Assisted Web Interviewing)
Design and deploy online surveys for faster data collection Target digitally active audiences with flexible response options Enable quick turnaround for time-sensitive research projects
PAPI (Paper and Pencil Interviewing)
Execute surveys in areas with limited internet or device access Support hybrid data collection approaches when required Ensure inclusivity across all respondent segments
Central Location Test (CLT)
Organize controlled testing environments for products and concepts Gather immediate consumer feedback on features, packaging, and usability Support data-driven product refinement and launch decisions
Panel Research
Engage pre-recruited respondent groups for repeated studies over time Utilize panel data source across Nepal to ensure geographic and demographic diversity Continuous tracking of consumer behavior, preferences, and market trends